Paco Rabanne, Lady Million Empire
Design | Sourcing | Hire | Production | Print | Styling | Installation
Working closely with the UK Fragrance teams, we developed the concepts for the the latest spin off of Lady Million ‘Empire’ by Paco Rabanne.
The three day event at Vanilla London was created for the company’s top retailers and immersed them into a clear universe for both fragrances as well as including a presentation and meeting area.
Inspired by a Downtown LA club vibe we designed a 4m x 4m area within the venue’s main space. We defined the area by using string curtains in grey and incorporated various props and furniture , including four gold mirror vinyl wrapped plinths, reflective diamond shaped tables and seating mixed with light pink boudoir footstools . The LA skyline background added depth to the space and acted as a point of focus when entering the space , while an opulent gold throne acted as the necessary photo-op to increase social capture.